About King Pie
King Pie is one of South Africa’s largest and most loved pie franchise brands, serving freshly baked, high-quality meat pies and pastries since 1993. Known for its exceptional value for money, generous fillings, and authentic local flavor, the brand operates across various formats—from express kiosks to full-sized stores—strategically located in high-foot-traffic areas like malls and transport hubs.
Fees and investment
- Total investment
- R 540 000
per CityOpportunity research
- Joining fee
- Not published by franchisor
- Ongoing royalty
- Not published by franchisor
- Marketing fee
- Not published by franchisor
- Unencumbered capital required
- Not published by franchisor
Indicative range. Setup costs vary by store format, site, province and fit-out — confirm current figures with the franchisor.
Training & Support
Joining our franchise family means receiving comprehensive training and support to set you up for success. Our onboarding program covers everything from precise baking procedures and stringent food safety standards to stock control and front-of-house customer service. Once you're up and running, our field service team provides continuous operational support to help you maximize efficiency and ensure perfect pastry quality every time. Additionally, our franchisees benefit from marketing assistance, including proven strategies to attract daily commuters and retain loyal customers.
What You Get
When you invest in our franchise, you're not just buying a brand name — you're gaining access to a highly streamlined business model. You receive a fully equipped, turnkey retail setup and access to our highly efficient central supply chain, ensuring you receive consistent, premium-quality unbaked products ready for your ovens. Your investment grants you a trusted brand presence, territory rights, and a suite of vibrant national marketing materials and promotional campaigns designed to drive high-volume daily sales.
Ideal Franchisee
The ideal franchisee for our brand is someone who is passionate about the fast-food industry, dedicated to providing excellent service, and committed to following our proven baking and business model. While prior food service experience is beneficial, it's not a requirement as we provide all the necessary training. A successful franchisee with us is an energetic, hands-on operator who thrives in a fast-paced, high-foot-traffic environment and is proactive in managing their team to deliver fresh, hot food all day long.